Connecting With “Your People” (Target Market)
This week I have been speaking with folks all about finding their passion and
identifying THEIR PEOPLE—Their target market.
Today I got a great letter from someone and I asked the gal if it was ok to
create a response that I could share with everyone.
Unfortunately I did a screen capture and found out afterwards that the copy was
illegible but the audio is good so I am posting it anyway and you can see the copy here
The question was:
Ok,
so I know what I need to do, and I think you are watching me thinking why am I not doing it.
But you hit it right on… Wednesday (which is such a huge help Diane!!!!) that I don’t know my passion or
my people.
I think I got clearer then on who I am talking to when you spoke about the target market.
Lately I saw that I enjoy helping others brainstorm on how to build a list and create a funnel.
Ironically that is what I am working on.
I think that my people are: Frustrated online Marketers (and this is what I am not 100% clear about)
Do I need to be even more specific?
Mother’s with children, homeschooling mothers, stay at home mothers (but I am really good with men??)
I think that my keywords are:
sales funnels
social media list building
using social media for business
online marketing
building a business online
etc
Any thoughts, ideas?
What I want you guys to understand is that I am NOT discounting the importance
of learning about key words and all that good stuff…
But that when you mose in passion and you move in service you will be STUNNED at
how people seem to find you and how you can learn almost anything and how
others who FEEL your passion show up to help you get your message out.
Why not try it for a while.
DECIDE to be consistent in getting your message out.
Become the GO TO PERSON for your target market and find out just how quickly they will find you.
It can literally be almost OVERNIGHT
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Tagged with: crush it • gary vaynerchuk • home business marketing • identifying "your people" • passion • target market
Filed under: Home Business Training Video
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I’m finding that. Dig the well before you’re thirsty. I know my word nerds so well. They’re awesome. We’re all enthusiastic about the same things. I’ve been selling advertising today and it doesn’t feel like sales. I’ve just been arranging stuff for friends. Everyone’s happy. It’s fun!
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Your confidence is lovely Diane! Totally dig your style. Your message here is LOUD & CLEAR. Newbies and pros alike can learn a lot from this post and this video. It’s all about your BELIEF & CONVICTION & PASSION for what you do. Having a core belief in what you do and staying committed to your goals is the ultimate path to success no matter what industry your in. Thanks Diane!
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