Learn To Parlay Your Profits
Tuesday, June 29th, 2010 at
11:37 am
Do you think Fancy is the answer?
Age old marketing wisdom disseminated and stupid marketing techniques exposed.
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Tagged with: Dan Kennedy • home made marketing materials • offline marketing • online marketing • post card marketing • sizzle cards • turning a profit
Filed under: Uncategorized
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You are preaching the truth and the truth
is in the pudding.
Donny Boy…
Have I told you how cool I think you are??
I am pretty sure I have..
Just makin sure.
All 3 of my books are home made & I am Rubbish with a capital R at Design.
But I will be including your psychology into my future business adventures.
Yet because my research is world class, I still get a check from my publisher and I dont even do that much promoting
Dan Kennedy also talks about reinventing your knowledge so it isnt a commodity that sells on lowest price. I noticed in a free paper that 80% of businesses were using 25%/50%/75% OFF Selling. Seems like most businesses are trying to sell based on a lower price.
EXACTLY.
If the content is good…people will come.
And if it’s really good you can charge A LOT for it.
Rock solid! I agree totally, Diane. We’ve been trained to love the fancy, to look for the bells and whistles, to crave the latest and greatest. (Look at the lines outside the Apple store every time they release something new.) We see that and we want that in our lives and our businesses, but we forget that it’s the simple things that make life work.
And yes, anyone serious about building a business should listen to some Dan Kennedy. Dan and Jay – The hot seats are brutal, but brilliant. Thanks again!
And now you know where I get my Hot Seat Coaching concept from.
I do them on private calls and try to keep the laughter going as I rip people’s stuff apart so it
doesn’t hurt too much
Most people just need to back up and get some perspective and they see for themselves how they are shooting themselves in the foot.
I LOVE doing those types of trainings as people often learn the most on them as we are working REAL TIME and not in theory.
Cool stuff.