Last Sunday I did a training call that I do about once every 18 months.

Why do I do it so infrequently?

Simply because the content is just TOO VALUABLE to share very often.

Basically I am GIVING AWAY the business model that all the top earners use.

Took me YEARS to figure this out.

Took me YEARS to get this down…

And now a days I give the formula away for FREE

WHY???

Cause I know that 99% of the people who even bother to listen won’t put this into play even though they have known this model pretty much  their whole lives.

I called this class SECRETS FROM GURULAND

This page will only be up temporarily and then I will lock this information away for another 2 years or so.

If you are one of the few that “get” these concepts and want to work with me so that YOU can have check after check coming in…

Follow the directions in the audio.

You can learn now…or you can learn later…completely up to you.

 

 

 

 

 

 

 

Go HERE To Get Your Audio

 

 

Act now or Forever Hold Your Peace!

 

 

 

 

I sent this to my list…

Sometimes I go into full blown PASSION…

I want to help people SEE how things work sop bad at times I LOSE IT.

But often when we LOSE IT the truth comes out…

You decide…

 

 

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Get a picture of a lot of what passes for home business prospecting. A bunch of advertisements that promise “$500 to $2000 a month part time, $5000 plus full time.” Or join “the hottest home business group – best pay plan, turnkey system, simple and easy.” That, and lots of other colorful statements promoting home businesses.

Now try and imagine that same kind of advertising being used to recruit people into a Fortune 500 company. Can you imagine Microsoft or Apple bragging about how they’re the hottest new kid on the block company?

Can you imagine IBM or Exxon Mobil looking for executives, engineers, sales professionals, telling them they have “the best pay plan, turnkey system, simple and easy?”

They wouldn’t. Because they’re serious companies. They take their business seriously. They want quality people who will work hard, make a commitment to learning and being productive, not to mention great team players who will give honest feedback to their supervisors.

And as a result, they get serious people to work for them. They come up with great products. They figure out what customers want, and create products and services to bring to them. They make plenty of mistakes, but have processes in place to identify them and fix them.

And even though we don’t always believe this, they do NOT operate on greed. No company that sticks around for the long term does. Don’t believe it? Think Enron.

You can see the exact same thing happening in the home business world.

Now it’s true that anyone can be successful in network marketing or affiliate or Internet marketing. But that doesn’t mean EVERYONE will.

It means the ones who succeed will start from wherever they are. They’ll learn lots of new stuff. They’ll work hard. They’ll build their own personal qualities. They’ll become more attractive. They’ll commit to providing value and service.

It’s not limited to people with a certain degree. But it is limited to people with the skills, attitudes and behaviors of success.

Putting out advertisements and content that attract people without skills, or the will to get them will get you just that.

You’ll get people who aren’t willing to invest in their business or themselves. They won’t pay start up costs. They’ll want to be spoon fed every step of the way. They’ll get frustrated easily and quickly. And they’ll quit when the money doesn’t fall into their lap in the first week.

Don’t blame them. They’re playing a game you invited them to play.

The most successful home business builders cast a wide net. They invite everyone to take a look at what they have.

But they don’t pretend it’s going to be easy. They screen out the unqualified by telling the truth. And they have high standards for people they choose to sponsor.

And they work with the qualified. They build depth and strength.

And they succeed. Like the best companies do.

Check out your recruiting strategy. Is it appealing to the worst instincts in us?

Or are you projecting an energy of challenge, commitment, integrity and success?

And which kind of organization do you want to be in charge of?

Imagine signing up a new distributor for your home business organization. You’ve put her through whatever process you have in place.  She has seen the company presentation.  She got to know you, and you her.  She’s nice.  She laughs easily, and she seems to have real desire to do well.  Forms are signed and a business kit is purchased.

A couple of days passes by and you get a phone call.  She’s got just a few questions she’d like to ask you; do you have a few minutes.  “Sure,” you say.

Five minutes turns into half an hour.  You cover things she’s already seen in the presentation, as well as things that were on the first training module she was supposed to watch.

Same thing happens next day, this time you hear a twinge of buyer’s remorse in her voice.  What if she can’t do it?

Sound familiar?  Every person in network marketing finds this person in his or her organization if they stay around long enough.  There’s a good chance you WERE this person at one point.

There are always three things at work:

1. Your desire to genuinely help someone.

2. Your desire to work with someone who has a lot of potential: to add that “stud” to your organization.

3. Your frustration with putting time and effort into someone who is starting to look like the wrong person.

And let’s add a fourth: your not wanting to feel like someone who “dumps” people after bringing them into a business.

They’re all valid and understandable issues.  In 12 years as a marketer and trainer, I can tell you there are surprisingly few unethical people in the industry.  We all set out wanting to do good.  It’s just a fact that home business – including affiliate marketing and someone who markets their own product or service – attracts all kinds of people, including those who have a hard time keeping up.

So back to the original point of this article.  When should you give up on people who don’t get it?

The answer: Never.

You never want to give up on anyone, because you never know when it will be someone’s time.  When they will have enough desire to overcome the obstacles they have (including their own drama) and break through.

And of course this doesn’t mean you allow yourself to be a sitting duck for a thousand questions and complaints.  In this day and age if you aren’t running a new person through a training process that has them learning on their own, you’re shooting yourself in the foot.  And you’re doing the same for everyone else in your organization by your example.

Anyone who has been around already knows this.  The people who are in profit spend their time and energy with people moving forward.  They give group time and encouragement (from a distance) to people who aren’t progressing for whatever reason.

But emotionally, you keep a space of encouragement and positive energy for everyone in your group, and even the industry as a whole.  It’s the kind of mojo you want around you.

And remember your own beginning.  How long did it take you to “get it?”

And look where you are now!

Who’s to say the next superstar isn’t following that same path?

 

 

SUMMARY:  Using the phone to prospect for your business is fine.  Just don’t sound like someone who gets hung up on right away.  Here are two simple steps to improve your marketing efforts.

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When prospecting for your home business – once you get the leads – there’s only one thing you need to do…

Talk to a whole bunch of people and make each of them feel like an individual you personally care about.

If you’ve been in MLM or affiliate marketing for any length of time you already know this.  The successful people design campaigns around making what they’re doing seem very attractive, then inviting you to be a part of it.  The good ones make you feel like you would be an important part of it.

The best ones really DO make you an important part of it.  That, and what they have really is attractive and beneficial to a lot of people.

There is one thing that is an instant turn off.  And even if you’ve never been involved in home business, you know what it is…

Your phone rings.  You pick it up.  It’s that guy or woman who’s been sending you autoresponder emails.  A smiling voice, usually sounding like they’re trying too hard…

“Hello, (insert your name here)!  This is (insert their name here) calling from (insert location they’re calling from).  I got your name as someone who is looking for a way to make money from home.  Do you have a few minutes to talk?”

There is nothing wrong with contacting people who are interested in building an income from home.  Of course there are different levels of interest in those leads.  It might be someone who just played around on the Internet and entered their name on a website. Could be someone who put their name down on something that has nothing to do with it (like when we called that poor girl who just entered her name on a college scholarship matching site).

And it could be someone who went through a long pre-screening process and jumped through plenty of hoops.  That is a strong prospect!

The problem comes when that call comes from the initial phone contact.  The lead generation process can be great.  But at the end of it, people will make choices about signing up with you based on the company, and the product, and the marketing plan.

And more than anything else,  they’ll make that choice based on that first contact…how they feel about YOU!

So if you contact people as if you’re reading a script – that you aren’t treating them like someone important or you are the thousandth call they made that day – how confident do you think they will be.

This is common sense.  But good, smart people still make these calls and sound like minimum wage telemarketers.  What’s up with that?

There is a solution to this.  It’s called POSTURE.

It’s very simple.  Two steps.

First, make sure you are giving your telephone time only to qualified leads.  Yes, I know a lot of people choose to market by slamming the phones.  If you’re one of them, you can use an autodialer to do the heavy lifting.  Record a good, strong, friendly but confident message, and give them something to do.  Don’t pick up the phone until they do it.

Second, make sure you are coming from a position of strength.  Rather than thinking of what you’re doing as prospecting, think of it as interviewing.  You are looking for the right person for something that can have a life changing effect on people.  You know there’s a learning curve, and you know it will take a while for people to start making money.  You also know there is an investment to get started.  So you’re looking for someone who is the right fit.  That’s not going to everyone.  In fact, it will be fewer than half of the people you talk with.

People are hungry for a good thing. They are hungry for leadership.  And whether you’re a beginner or seasoned professional, you can provide it.  If you have confidence in what you’re doing, you can be friendly but strong.  Real and assertive.  You can be exactly the kind of person you would want to hear from when you pick up the phone.

Picture yourself having a great conversation with a prospect for your business. They came in through your advertising, or responded to an article you wrote. You built a “long distance relationship” because they grew to know you through your online presence.

Then you finally spoke on the phone. You put them through your presentation, both the online and offline version.

You answered their questions. Maybe you even had a three way phone call with another member of your team.

Everything is great.

It’s time to take the next step. Now comes the part where you close them. Are you feeling any emotions while you read this? Are you a little nervous? A little uncomfortable?

If you are, your prospects can sense it. And it creates doubt in their mind. Doubt about whether or now you are the right person to lead them to the success they’re looking for as they start their business.

Let’s back up for a second. If you’ve built your marketing strategy correctly, you are only having in depth conversations with people who are serious about working with you. Everyone else has been sorted elsewhere. They’re either getting automated response materials from you (autoresponder), or they’re scratched off you list altogether. Or they might be consumers of your product or service without an intention to build a business.

You’ve got the people who are ready. They proved themselves worthy and ready for your business.

Now sign them up.

If you’re having a hard time with this, one of the best things you can do is make sure the process we just described really is in place. A lot of people have a hard time closing because they fear rejection.

And it’s a valid fear. If you’re talking to the wrong people, there is a good chance you are going to be rejected. That’s no fun.

If you do find yourself talking to qualified, serious people, then recognize you are a powerful person in the home business industry. You have a skill most others don’t have.

That alone should be a good start in helping you to feel powerful…powerful enough to close a transaction.

But if you are still struggling, here are two things you can do…

1. Get a more skilled person in your organization to close for you. This is almost always an upline person, in your MLM or affiliate program. They have an interest in your success. And hanging around a strong person tends to help that strength rub off on you.

2. Send them to some automated process where they are entering their credit card number on line. Remember though…people ultimately do not sign up with systems. They sign up with other people.

The long term solution: find ways to grow your confidence and assertiveness. It doesn’t have to happen overnight. So long as you are moving in the right direction, your success is “closed.”